Mitooshi
Up-and-coming 3-D visualisers, Mitooshi, required a brand identity.
Mickey & Mallory began by designing and running a bespoke questionnaire to explore how the client saw their brand and how they wished brand perceptions to change following rebranding.
Using the information gathered from the questionnaire, we ran a brand values workshop, subsequently selecting four visual approaches and developing them as mood boards.
Following selection of a preferred approach, we designed a series of logos and colourways, selecting one final option and creating a comprehensive set of brand guidelines for a very happy Mitooshi.